The free event sold out in less than four hours, with the 60 seats grabbed up almost as quickly as they became available. We can’t wait for tomorrow’s second Indy Social Media Breakfast to kickoff.

The Great Ghost Blogging Debate

What is Ghost Blogging? It’s blogging performed by a company or person(s) on behalf of another entity. Some say that it’s inherently wrong due to transparency and lack of content coming directly from the source; others say that partner providers are able to act as extensions of their clients, often knowing more about their client’s business than the client themselves.

The Heat
We’re happy to share that we’ve got two great forces to be reckoned with over this particular topic:

Debaters:
Raquel Richardson (@SilverSquare) – Founder, Principal, and Creative Director at Silver Square Design & Marketing

Ryan Puckett (@RMPuckett) – Communications/PR specialist and freelance writer/editor.

Moderator:
Daniel Lally (@DanielLally) – Vice President, Public Relations at The Powers Agency.

What’s on the agenda?
We’ll keep the event to 90 minutes, focusing on providing attendees with opportunities to meet each other, as well as hear valuable insight from our guest speaker.

* 7:30 AM Arrival, breakfast & networking
* 8:00 AM Announcements & introductions
* 8:10 AM Debate!
* 8:40 AM Open Q&A
* 9:00 AM We’re done! On with your day…

Creating content during the breakfast?
Event Hashtag: #indysmb
Host Tweets: @indysmb
Ustream: ustre.am/76zS
Facebook Page: facebook.com/pages/indy-social-media-breakfast/

Event Information & Registration: http://indysmb02.eventbrite.com/

Presenting Sponsors:
Our sponsors help make this event free, ensure we have food, and a location to hold the event! Please visit their websites and read below.

Panera Bread (@panerabread)
Panera has kindly agreed to provide bagels, pastries and coffee. With their recent opening of the Panera in Claypool Courts, the company now employs nearly 1,600 in the state of Indiana. Panera Bread is committed to offering great tasting, quality food and serves antibiotic-free chicken, whole grain bread, select organic and all-natural ingredients and a menu with zero grams added trans fat. At the close of each day, Panera Bread donates bread and baked goods to community organizations in need.

United Way of Central Indiana (@uwci)
We’re proud to have United Way of Central Indiana open up their doors and host us for our second breakfast. United Way of Central Indiana helps improve lives and build stronger communities through support of innovative, practical and efficient human services, programs and partners that address local needs.

Thursday, June 11th Joe DiNunzio will be leading an active discussion on gaming and social media at the June Cincinnati Social Media Breakfast. DiNunzio is president of Fido Management, a visiting professor at the UC Davis Graduate School of Management and a member of the Academy of Television Arts and Sciences Interactive Media Peer Group.

This month’s discussion is designed to engage the audience. After DiNunzio profiles some companies doing interesting things in the social media space, he’ll lead an audience discussion around how the work these companies are doing relates to attendees’ experiences.

Companies profiled are doing work in Alternative Reality Games, a next-gen Internet-connected gaming device, crowd sourcing feature quality animation, widgets and tools to analyze and measure the impact of WOM/social media placements.

Event Tag #cincysmb

Date Thursday, June 11th from 7:30 am until 9:30 am

Location The Cincinnati Museum Center at Union Terminal 1301 Western Ave Cincinnati, OH 45203

Cost FREE.

Questions? Contact Daniel Lally and Kevin Dugan via cincysocmed AT gmail DOT com

About Joe DiNunzio: As a senior executive with more than two decades of leadership experience with corporate and entrepreneurial ventures, DiNunzio has extensive expertise in strategy, business development, product development, operations, marketing, and technology deployment.

DiNunzio is president of consultancy Fido Management, a visiting professor at the UC Davis Graduate School of Management and a member of the Academy of Television Arts and Sciences Interactive Media Peer Group. Previously, he spent six years at Walt Disney Imagineering, where he served as SVP of New Product Development. DiNunzio has an AB (Psychology) from Harvard and an MBA from Stanford.

About Cincinnati Museum Center at Union Terminal: Cincinnati Museum Center at Union Terminal is a nationally recognized institution. Organizations within Museum Center include the Cincinnati History Museum, Duke Energy Children’s Museum, the Museum of Natural History & Science, the Robert D. Lindner Family OMNIMAX® Theater, and the Cincinnati Historical Society Library. These organizations combine to serve more than one million visitors annually, reaching out to nearly 400,000 young people through hands-on exhibits and programs. Originally built in 1933 as a train station, Union Terminal stands as one of the last remaining grand-scale Art Deco style railroad terminals.

About Cincinnati Social Media: Founded by Kevin Dugan, Daniel Lally and Dave Knox, Cincinnati Social Media counts more than 400 members and holds monthly events where social media experts and newbies alike come together to eat, meet, share, and learn. It is part of the international Social Media Breakfast series which is held in 25 cities.

Is your digital footprint in compliance with the communications decency act? Is giving credit online and linking to a source enough to avoid copyright infringement? In an online world full of social media, sharing and mash-ups, the answers might seem fuzzy.

Jack Greiner’s goal is to help you “avoid your lawyer” by bringing clarity to the latest in online intellectual property laws. Greiner is with Graydon, Head & Ritchey. From Facebook terms of service to the role of re-tweeting in libel cases, anyone involved in creating content online will be interested in this presentation

The event is free thanks to CincyTech. Join us on Friday, April 24th from 7:30 am until 9:30 am at the Mercantile Library.

Event Tag #cincysmb

Registration Event registration is required and limited to 50 attendees. Once the event is sold out, please send an email to cincysocmed AT gmail DOT com to be added to the waiting list.

Date Friday, April 24th from 7:30 am until 9:30 am

Location The Mercantile Library at 414 Walnut St # 1100, Cincinnati, OH 45202

While times seem dark, we’ll see some very bright ideas come to fruition during the recession. To help inspire your own ideas, Pandora Internet Radio founder Tim Westergren will tell us his own story of innovation at our free, morning event. Learn more about Pandora, The Music Genome Project and future plans for this innovative, online music experience.

The event is free, complete with a light breakfast, thanks to LÛCRUM Incorporated. Join us on Monday, February 2nd from 7:30 am until 9:30 am at LPK’s Brand Innovation Center.

Event Tag #cincysmb5

Registration Event registration will open soon. **Registration will be required and limited to 100 attendees. Once the event is sold out, please leave a comment below to be added to our waiting list. **

Date Monday, February 2nd from 7:30 am until 9:30 am

Location The LPK Brand Innovation Center at 22 Garfield Place

Cost Free thanks to our sponsor, LÛCRUM Incorporated

Questions? Contact Daniel Lally via DanielJLally AT gmail DOT com or Kevin Dugan via prblog AT gmail DOT com

About Pandora Pandora has a single mission: To play music you’ll love – and nothing else. To do this Pandora created the Music Genome Project — the most comprehensive analysis of music ever undertaken. Just drop the name of one of your favorite songs or artists into Pandora and let the Genome Project go. It will quickly scan its entire world of analyzed music, almost a century of popular recordings – new and old, well known and completely obscure – to find songs with interesting musical similarities to your choice. Then sit back and enjoy as it creates a listening experience full of current and soon-to-be favorite songs for you.

About LÛCRUM Incorporated LÛCRUM is a premier, global business services firm providing a full range of software development and integration solutions for Fortune 500 clients. With significant experience in Financial Services, Health Services, Manufacturing and Energy/Utilities, LÛCRUM continues to redefine the standard of success in the technology industry by focusing on strategic objectives and delivering true business value.

About LPK LPK is an international design agency with a proven track record in building leadership brands. By integrating strategy, design and innovation, LPK leverages relevant insights to create value, sustain leadership and transform businesses. Directions to their Brand Innovation Center at 22 Garfield Place are located here.

About Social Media Breakfast Social Media Breakfast was founded by Bryan Person in August 2007 as an event where social media experts and newbies alike come together to eat, meet, share, and learn. Marketers, PR pros, entrepreneurs, bloggers, podcasters, new-media fanatics, and online social networkers are all welcome to attend. The breakfast series began in Boston and has now spread to cities throughout the U.S. and around the world.

Are You Hungry For Social Media?

“People Share What Matters”
ShareThis eliminates the need to cut and paste a URL into an email. Analytics show that sharing goes up eight times with this distributed sharing widget on a site. Perhaps that’s because it also allows you to publish the URL to a variety of social networking sites and send it via email or text message to your personal contact list.

As your RSS feeds turn to noise and overwhelm you, ShareThis helps users more easily discern the value of content through their own network. These friend-curated information flows are a prime example of the democratization of influence. As information and viewers of information grow exponentially, our attention is finite, luckily Forrester research shows that 81 percent of people share to help someone else as opposed to simply broadcasting or promoting themselves. This means sharing is as powerful as it is spontaneous and tools like ShareThis will help us sort through the information glut.

The Future of Sharing
Cincinnati Social Media Breakfast attendees previewed the next iteration of ShareThis as well as some future plans. Perhaps the most exciting news is that, as ShareThis ties into analytic providers like Overture and Google Analytics, a metric for influence can be developed.

Content marketing is the theme of this free, morning event as ShareThis CEO Tim Schigel leads a discussion on how web users want instant access to their favorite content and are using technology to keep up with what’s important to them in their increasingly self-defined, online worlds. 

It’s a free event, complete with breakfast, thanks to Game Day Communication’s sponsorship. Join us on Tuesday, December 16^th from 7:30 am until 9:30 am at the Reds Hall of Fame. 

Event Tag: Please tag all event content with #cincysmb4

Registration: Click here to register. **Registration is required and limited to 40 attendees. If the event is sold out, please leave a comment below to be added to our waiting list. ** 

Date: Tuesday, December 16^th from 7:30 am until 9:30 am 

Location: The Cincinnati Reds Hall of Fame and Museum 

Cost: Free thanks to our sponsor, Game Day Communications.

Questions? Contact Carla Franke via Carla DOT Franke AT gmail DOT com or Kevin Dugan via prblog AT gmail DOT com  

About ShareThis: ShareThis lets millions of people easily share the things they find online, in the most convenient way possible. ShareThis consolidates address books and friend lists, so that anything can be shared immediately, without even leaving a webpage. It is becoming increasingly difficult to keep up with the growing number of web sites and social web communities. ShareThis lets you instantly access all of your profiles, blogs, friends, and contacts for easy sharing and updating. 

About Game Day Communications: Game Day Communications was founded in 2002 by former ESPN anchor Betsy Ross as a public relations firm specializing in sports and entertainment. The firm serves clients around the country cultivating existing and new relationships with media and consumer influencers with a personalized approach using the latest in technology. 

About The Cincinnati Reds Hall of Fame: Bring your cameras as we experience this one of a kind, historic space. The Reds Hall of Fame and Museum is located downtown on the west side of Great American Ball Park along Main Street. Directions are located here. 

About Social Media Breakfast: Social Media Breakfast was founded by Bryan Person in August 2007 as an event where social media experts and newbies alike come together to eat, meet, share, and learn. Marketers, PR pros, entrepreneurs, bloggers, podcasters, new-media fanatics, and online social networkers are all welcome to attend. The breakfast series began in Boston and has now spread to cities throughout the U.S. and around the world.

Come to the third Cincinnati Social Media Breakfast to listen, share, network and learn along with other area marketing and new media professionals.

The power of Word of Mouth Marketing is the theme of the free morning event as our special guest, Pete Blackshaw, leads a discussion on the powerful shift that’s changed the relationship between brands and consumers. More importantly we’ll discuss how companies are responding to these changes.

It’s a FREE event, complete with breakfast, thanks to Enquirer Media’s sponsorship.  

Pete Blackshaw is EVP of Digital Strategic Services at Nielsen Online. He is also the author of “Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000.” An accomplished blogger, Blackshaw has connected Cincinnati’s digital enthusiasts together via the Digital Cincinnati group on Facebook. 

You will not want to miss Blackshaw’s industry-leading views on Word of Mouth marketing.  

Registration
** Registration is required and limited to 40 attendees. If the event is sold out, please leave a comment below to be added to our waiting list. ** 

Date: Thursday, October 16, 2008, from 7:30 to 9:30 am  
Location: Bridge Worldwide 
302 W. Third Street  
Suite 900 
Cincinnati, OH 45202 
513.381.1380 

Cost: Free thanks to our sponsor, Enquirer Media 

Questions? Contact Laura Deaton via lauradeaton AT gmail DOT com 
or Kevin Dugan via prblog AT gmail DOT com 
Register for the event here.

About our Sponsor Enquirer Media 
Owned by the Gannett Corporation, Enquirer Media is committed to delivering the best news and information in the region.  These news and information products include: The Cincinnati Enquirer, The Kentucky Enquirer, The Community Press and Recorder weekly newspapers, the Cincinnati.Com network, NKY.Com, CiN Weekly, Our Town magazine and more than 75 special publications ranging in coverage from sports to entertainment and more.

About Social Media Breakfast
Social Media Breakfast was founded by Bryan Person in August 2007 as an event where social media experts and newbies alike come together to eat, meet, share, and learn. Marketers, PR pros, entrepreneurs, bloggers, podcasters, new-media fanatics, and online social networkers are all welcome to attend. The breakfast series began in Boston and has now spread to cities throughout the U.S. and around the world. More at http://www.socialmediabreakfast.com/category/smb-cincinnati/ 

PimpMyNews is a new, free service allowing you to hear the latest news from your personally selected mix of news sources and blogs. Anyone with an MP3 player and Internet access can use it. CEO John Atkinson will be speaking at the next Cincinnati Social Media Breakfast* so we did a quick Q&A with him to give some background on the event’s special guest.

1) PimpMyNews is a great name and service. What’s the inspiration behind each?
My Co-founder Roy Georgia and I used to always struggle to keep up with news and current events. Before starting PimpMyNews, we were both “road warriors” in our previous jobs and we could never find the time to read newspapers, or to tune into scheduled TV or radio news broadcasts. And, using the Internet for news and blogs required us to be at computers- searching, sifting and reading. So, we came up with the idea of a service that would automatically find breaking stories from your favorite sources on the Internet and read them to you wherever you happen to be – kind of like TiVo for news and blogs.

Our users say that the strongest benefit is the “productivity benefit” of being able to get current on their favorite news and blogs by listening on-the-go, while they do other things like, drive, workout, ride the train and more.

After considering over 200 different names, we chose “PimpMyNews” because we feel that it conveys the “personalized news” aspect of the service – and because it seems to get people’s attention

2) How do you determine which news sources you cover?
We pride ourselves on PimpMyNews being a source of solid, trusted and obscure news and blog content.

There are so many news and blog sites out there that “information overload” is a real issue. Technorati reports that it tracks over 112 million blogs world-wide. To arrive at the roughly 1,200 sources we have in PimpMyNews, we reviewed tens of thousands of the world’s most popular blogs and categorized the blogs that passed our editorial review into 59 unique categories. So whether you’re interested in Technology, Politics, Business, Sports, Entertainment or something else, there’s a good chance you’ll find it on PimpMyNews. We also receive a lot of suggestions from users. Anyone can suggest a blog by emailing Feeds AT PimpMyNews DOT com.

3) What’s next for PimpMyNews? Scoble dubbed PimpMyNews as one of the best iPhone apps prior to the 3G release. Any plans to offer PimpMyNews as an application?
Because of the uniqueness of our service, we’ve received a lot of press, for which we’re very thankful. Our current iPhone Web Application works on all iPhones and iPod Touch devices, including iPhone 3G. Anyone with a computer or an MP3 player can also use the service. (Our full site can be accessed at http://PimpMyNews.com , and our iPhone Web App is at: http://PimpMyNews.com/m).

Our goal is to continually increase the mobile platforms we run on. In the near future, we’ll be rolling out a native iPhone application that will be accessible through Apple’s App Store, as well as applications for other mobile devices.

4) What do you think the news landscape will look like five years from now?
There’s never been a more exciting time, or a more volatile time, in the news industry than right now. According to Pew Internet, nearly one-third of Americans now use the Internet for news. Ten years ago, only two percent of us used the Internet for news. The trend of people shifting from “traditional” news sources to “new media” sources will continue and accelerate. Personalized, mobile, social news is the new frontier, and we think that the smart phone explosion – sparked by the iPhone – will bring the market to a “tipping point” in the next couple of years.

Mobile “applications” (versus “sites”) will instantly deliver the exact news you care about from thousands of sources – in the format you desire, no matter where you happen to be. Publishers who have great content and who embrace new digital distribution methods will thrive.

5) What are your personal favorite news sources? Same applies to gadgets (top 3 favorites).
I have the following sources in my PimpMyNews Playlist – I listen to them every day.

TechCrunch – A great source for news on Web 2.0 startups.

Mashable – I love their focus on social networking & social media.

Seth Godin – The world’s best marketer

My number 1 favorite gadget is the iPhone – no surprise there. I’m curious about all of the alleged “iPhone-Killers” being rolled out by the wireless carriers. I’m also intrigued by the Amazon Kindle, but I haven’t purchased one yet.

Cross-posted to the Bad Pitch blog and
Strategic Public Relations.

*The Cincinnati Social Media Breakfast. is SOLD OUT. However you can get on the waiting list by commenting below.

tags | John Atkinson | PimpMyNews | social media | media | news